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You are here: Home / Houses / Celeb, Show & Historic Houses / Modern Life Show House

Modern Life Show House

May 19, 2011 by Jane F 9 Comments

modern life show house - Elle Decor Modern Life Concept House living room by Beth Martin - AtticmagTour the Modern Life Show House, one of two Manhattan apartments presenting new décor ideas.

Ten young “Designers to Watch,” chosen by Elle Décor, have decorated rooms in the magazine’s first Modern Life Show House. Two apartments joined by an expansive terrace on the tenth floor of a new condominium in Manhattan’s trendy Chelsea neighborhood provided the blank canvases for the concept rooms. In a bold move characteristic of the magazine’s continued emphasis on quality and innovation, the work of emerging designers — each paired with name-brand home furnishing sources — is presented.

The elegantly minimalistic apartments, on the 10th floor of the building, have wide-plank floors, window walls, and economies of space that are well served by leading edge design. As a result we saw dark rooms, embellished walls, natural woods for both furniture and floors, exuberant ideas, heaps of texture and accessories galore. Our tour is divided in two parts.  Proceeds from the show house benefit Housing Works, a charity that deals with homelessness and AIDS.

 Elle Decor Modern Life Show House living room by Beth Martin - AtticmagLiving Room – Beth Martin & Callegaris Furniture
With floor-to-ceiling windows overlooking a terrace and the Manhattan skyline, one challenge for a designer is to pull you into the open plan living-dining room space. Using metallic colors and an overscale mirror with a rustic wood frame as an eye-grabbing focal point, Elizabeth Martin draws visitors to a seating area anchored by the two solid walls [top]. The elemental grouping is set on a shaggy white carpet to cozy up the space and features furniture from Callegaris, including a sleek gray sofa and coffee table plus a comfortable leather chair that could be turned to watch the flat screen set on a low cabinet.

 Elle Decor Modern Life Show House living room by Beth Martin - AtticmagTo set the living room apart from the dining area and create a visual entry (there is no vestibule) an ingenious double-sided partition – set like a giant place card in a dark wood base – sits between the living room and dining-kitchen area without closing off either one or blocking the view. On the entry side the partition is mirrored, with a metal-base console table and umbrella stand placed in front.

 Elle Decor Modern Life show House kitchen - AtticmagKitchen-Dining Room – Grant K. Gibson & Bosch Appliances
It’s no surprise that the bio for Grant Gibson says he can be found in the kitchen when he’s not working. “Salty” and “Slurp” is food-loving word art cleverly displayed against black felt on the flip side of the glass partition.

The designer also used a sensational budget solution to create the backsplash:  Chinese restaurant menus cover and enliven the whole area,  even behind the range and the sink.

 Elle Decor Modern Life Show House kitchen by Grant K. Gibson - Atticmag A Blanco silgranit sink is paired with the Graff bridge faucet.

 Elle Decor Modern Life Show House kitchen by Grant K. Gibson - AtticmagAn oval marble and mid-century-style chairs with rush seats help preserve the dual purpose of the kitchen space.

 Elle Decor Modern Life Show House kitchen by Grant K. Gibson - AtticmagIn addition to Bosch appliances, the kitchen has a whimsical blackboard surface on the narrow closet door.

 Elle Decor Modern Life Show House kitchen by Grant K. Gibson - Atticmag The kitchen’s window-wall is screened by a natural fiber shade with a handsome chest used for additional storage. Beyond the kitchen, the hallway wall leading to the bedroom and study is embellished with blue-gray Venetian plaster gold-painted with faux panels to break up the straight lines.

 Elle Decor Modern Life Show House master Bedroom by Aurelien Gallet with a flou bed - AtticmagMaster Bedroom – Aurelién Gallet &  flou Beds
Fabric-on-fabric sets an edgy tone for an eclectic master bedroom, with chocolate brown crushed-velvet and brocade walls as a backdrop for a beige-upholstered Notturno bed from flou.

 Elle Decor Modern Life Show House master bedroom by Aurelien Gallet with a flou upholstered bed - AtticmagNot surprising for French-born designer Aurelién Gallet, who worked for the venerable Paris auction house Tajan, there is an emphasis on stunning but slightly gritty vintage pieces including a mid-century wood dresser inlaid with metal stars and this architectural side chair.


Study – Sara Story & The New Traditionalists furniture

We are huge fans of  Sara Story, a designer whose colorful ceilings and other work we’ve long admired. So we rightly feel she may have stolen the show — no small feat in this apartment. While each room has its memorable features, the tour-de-force Venetian plaster with gold, hand-painted paneling designed by Story to articulate the hall becomes screaming exuberance in this OMG! study. Born in Japan, Story travels extensively in Asia, her bio notes, so it’s logical that the room feels Thai or Indonesian. The Asian pavilion aura includes red-print daybed (No. Sixty Two) with a pair of black-iron French tables in front.

Elle Decor Modern Life Show House study by Sara Story - Atticmag Elle Decor Modern Life Show House study by Sara Story - AtticmagWhen it’s open, the study door — hand-painted with a peacock motif reminiscent of an Asian textile — becomes part of the  of  movie-set Venetian plaster wall mural.

Elle Decor Modern Life Show House study by Sara Story - AtticmagWe didn’t ask whether the closet doors are not yet installed or they’ve been removed so designers could use the insides of the closets as alcoves. Either way, Story paints hers lacquer red and installs a portrait of herself along with a ladylike vanity/desk (No. Two Eleven) from the New Traditionalists who also supplied the striped gray and white chest with tassel handles we admired elsewhere just a week ago. Small world.

Elle Decor Modern Life Show House study by Sara StoryA clear globe chandelier accents the ceiling  which manages to look Asian, or mid-century but thoroughly fresh and modern as well.

The Modern Life Show House, 540 West 28th St., 10th Floor. Elle Décor.

See the second apartment in the show house to complete the tour.

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Filed Under: Celeb, Show & Historic Houses Tagged With: Atticmag, Aurlien Gallet, Beth Martin, Bosch appliances, Callegaris Furniture, Elle Decor, flou beds, Grant K. Gibson, Modern Life Concept Show House, New York showhouse, Sara Story, the New Traditionalists, upcoming New York decorators

Comments

  1. Rhonda says

    May 22, 2011 at 9:08 pm

    Wow!!! I love both of these spaces. The Chinese menus on the kitchen backsplash is so original and so inexpensive – cute idea.
    And lovin’ the fabric on the bedroom wall.
    Thanks for the tour.
    Rhonda

    Reply
  2. abeachcottage says

    May 23, 2011 at 8:48 am

    Thanks for a great tour! Love the globe chandelier, nice!

    Reply
  3. FABBY says

    May 23, 2011 at 12:18 pm

    Great apartments! I live in a big penthouse apartment and I love it! I love the oval marble table and paired with country looking chairs…so much choices for an eclectic decoration, these days! Thank you for sharing this nice apartments.
    Hugs
    FABBY

    Reply
  4. Barbara aka Pink Overalls says

    May 23, 2011 at 2:03 pm

    So many great ideas there! Thanks for the tour. I’m ready to move
    in.

    I found you at Between Naps on the Porch.

    Reply
  5. Jules says

    May 23, 2011 at 9:28 pm

    Loved the tour as well. That mirror is amazing. It’s hung in just the right spot! Love the red paint too. Well done!

    Reply
  6. Cindy says

    May 23, 2011 at 10:31 pm

    So many pretties…I love the marble table, so pretty! Hope your week is wonderful!
    Cindy

    Reply

Trackbacks

  1. Elle Decor Modern Life Concept Show House | Atticmag | Kitchens, Bathrooms, Interior Design says:
    January 12, 2014 at 8:30 am

    […] the tour here, or take the first half of the tour in Apt. 10C – no matter. Both spaces have a similar modern sensibility focused around bold […]

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  2. Blue-Green Kitchens | Atticmag | Kitchens, Bathrooms, Interior Design says:
    February 12, 2014 at 1:05 am

    […] (Source: BH&G, MichaelGraydon, Elledecor) […]

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